strategic brand management kevin keller on rolex
$295.00
In stock
Description
strategic brand management kevin keller on rolex,The book provides a comprehensive framework for understanding and managing brand equity, which is the value of a brand to an organization. The book begins by defining brand equity and .
Beige and white GG Supreme canvas
KEVIN LANE KELLER TONY APÉRIA MATS GEORGSON
Gold-toned hardware
Strategic Brand Management by Kevin Lane Keller
Double G
Inside: 8 open pocket
Strategic Brand Managment: Building, Measuring, and Managing
Chain top handle with 7″ drop
Top zip closure
Strategic Brand Management: Building, Measuring, and
6.9″W x 2.7″H x 2.9″D
Weight: 0.6lbs approximately
Strategic Brand Management, Fourth Edition
Additional information
| Dimensions | 7.3 × 1.9 × 3.1 in |
|---|
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